– Your New Home

2023 • COMMERCIAL • 90s
The ambitious start-up asked us to develop and produce a commercial which accompanied their worldwide company launch. The goal was to highlight the business case – the problem of people not being able to own a house anymore – through human centred, emotional scenes that tease the viewer to go to the website and learn more about the concept.


I’ve came up with a screenplay that showcased the beauty of owning a house in the first part of the commercial. But that ‘dream’ cracks with a kick in the guts and the viewer is presented with the future reality of the housing crisis. ‘The majority of people won’t be able to own a house in 10 years’. But there’s a solution when you join the movement: Anyone can own a house now.
Produced by Waves video Agency
Producer Ilia ten Böhmer
Executive producer Kim Hittinger

Production assistant: Lisa Ruseler, Diana Lammers & Nigel van Doorn
Creative / Writer Ilia ten Böhmer
Director Ilia ten Böhmer
First A.D. Kevin Kok
D.O.P: Michaël van Kraalingen
First A.C: Marcel Overwijn
Gaffer: Wiegert de Vries
Best boy: Wesley Mulder & Theo Ammann
Lighting assistant: Pramesh Sewgobind
Grip: Tim de Heer
Set photography: Tom Bergman
Art director: Lotte Loos
Art assistant: Ella Meesters & Leonie Schepers
MUAH: Maaike Buurman & Kim Goudriaan
Wardrobe stylist: Anne-Béke Stet
Sound recording: Jessie de Grauw
Editing: Ilia ten Böhmer
Colorist: Erik van den Heuvel @ de Grot
Composer: Wouter van den Boogaard // Major Fifth
Sound design & mixing: Wouter van den Boogaard
Casting: Echte Mensen
Ron Jongenelen
Deri Perosce
Eliano A.
Reyza S.
Nimra Nass
Arletta Boland
Irma A.
Jacinto Zimmerman
Lin He Rong
Ganaa Ganbat
Saskia Oever
Bakir Shawky
Ayla Divana
Sai Wang Lau
Ilia ten Böhmer
  • Film director
  • Editor
  • Screenwriter

Manitobadreef 7C,
3565 CH Utrecht,
The Netherlands

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